Thursday, July 29, 2010

Jantzen Swimwear is 100 Years Old

Boy, does this ever make me feel old. I loved Jantzen bathing suits and always bought them. I really didn't even realize they were still in business and I certainly did not know the company was founded in 1910. How very smart of them to revive the line thanks to all that free advertising on MAD MEN. I thought it was very bold of Don Draper to dismiss them the way he did on the season premier. They deserved it for being so narrow-minded. View their creative 2010 ad campaign here. Do you think bathing caps will come back too?

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1 comment:

Lady Laura said...

They have some very stylish one pieces. Loved the music to their ad campaign--very snazzy!